Targeted Ad Delivery
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Audience-Grouped Stream Delivery
Viewers are grouped by ad profile into targeted stream cohorts, each receiving a pre-built HLS manifest with specific ad combinations.
VAST/VMAP Integration
Parse VAST and VMAP ad responses from any compliant ad server, transcode creatives, and manage the full ad lifecycle.
Addressable TV Advertising
Replace broadcaster ads with personalized creatives for each household or viewer based on audience data and DMP segments.
Ad Server Integrations
Connect with Google Ad Manager, Adform, and custom ad servers. Flexible ad tag configuration per channel and platform.
Slate & Fill Management
Automatic slate video insertion when ad inventory doesn't fill the full break. Start/exit slates, weekday scheduling, and expiry controls.
Pre-Show Slate (PSS)
Configurable periodic sponsor ads triggered by viewing duration thresholds. Countdown notifications for seamless viewer experience.
Targeted Advertising
Livekstra's targeted advertising platform enables broadcasters and media owners to deliver highly personalized advertisements to Connected TV viewers based on demographics, viewing behaviors, interests, and other audience data points.
By leveraging integrations with industry-leading platforms like Adform and Google Ad Manager, our solution maximizes advertising revenue while providing viewers with more relevant content that enhances the overall viewing experience.
Key Features
- Precise audience segmentation and targeting
- Interactive ad formats including L-band, overlays, and interactive games
- Household-level personalization
- Cross-platform campaign coordination
- Comprehensive performance analytics and reporting
- Integration with major DMP and SSP platforms
Trusted by Leading Broadcasters
Enterprise-grade SSAI platform for live and VOD streaming. Audience-grouped ad stitching, AI-powered ad break detection, and millisecond-accurate delivery.