VOD Ad Insertion

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Pre-Roll Ads
Pre-Roll Ads

Insert personalized video ads before VOD content playback, targeted per audience group using VAST/VMAP integration.

Mid-Roll Insertion
Mid-Roll Insertion

Define ad break cue points within VOD content and insert targeted mid-roll ads at natural content breaks.

Post-Roll Ads
Post-Roll Ads

Deliver post-roll advertisements after VOD content completion for additional monetization opportunities.

Audience-Grouped Targeting
Audience-Grouped Targeting

Same audience-grouped stream generation engine as live SSAI. Viewers are grouped by ad profile and receive targeted ad creatives in their VOD stream.

Multi-Resolution Delivery
Multi-Resolution Delivery

Generate VOD manifests across all quality renditions with intelligent resolution rewriting for adaptive bitrate playback.

Seamless Playback
Seamless Playback

Server-side stitching ensures zero buffering between content and ads. Works on all devices without player modifications.

HbbTV Technology

Livekstra provides comprehensive HbbTV (Hybrid Broadcast Broadband TV) solutions that transform traditional television into an interactive, data-driven medium through our advanced technology platform.

Our HbbTV solutions enable broadcasters to deliver enhanced viewing experiences with interactive overlays, personalized content recommendations, and targeted advertising capabilities that maximize revenue while engaging viewers in new ways.

Key Benefits

  • Interactive TV applications that enhance viewer engagement
  • Revenue generation through targeted advertising
  • Detailed analytics on viewer behavior and preferences
  • Seamless integration with existing broadcast workflows
  • Standards-compliant implementation across all HbbTV versions

Trusted by Leading Broadcasters

Enterprise-grade SSAI platform for live and VOD streaming. Audience-grouped ad stitching, AI-powered ad break detection, and millisecond-accurate delivery.

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